PARALLEL ACTIVITIES FEBRUARY 2011
VIVETI FURNITURE+ VFW DESIGNERS
Interaction of fashion and furniture developed by Viveti firm in the setting of the VFW. A creative project which counts with Encarnis Tomero, Gabriel Seguí, Juan Andrés Mompó and Paolo Coppolella, and spreads from the Village Zone, to the areas of management, press, models, etc …
From February 2 to February 4, from 11:00 to 21:00 h.
Agora, CAC
IMAGE SHOWROOM IN EL CORTE INGLÉS
VFW Spring - summer 2011 collections in El Corte Inglés Showrooms in the Pintor Sorolla and Av. De Francia centers.
From Friday 28th of January to Saturday, 5th of February.
SPECIAL MENU X VFW
X VFW menu created by “Grupo el Alto” inspired by the collections of the designers of the X edition: Juan Vidal, Zazo & Brull, Retal Reciclaje Creativo y José Castro.
From February 1 to 5
Bamboo de Colón Restaurant (Colón Marketplace)
3D FASHION MUSEUM by PERONDA CERÁMICAS
Revise all the parades of the VFW and experiment the 3 dimensions. The fashion's magic in 3D with the most advanced technology.
From February 2 to 4, from 11,00 to 21,00 h
Village Ágora, CAC
ABSOLUT VODKA KISSING AREA
A new way of celebrating the end of each parade with special cocktails.
From February 2 to 4, from 13,30 to 21,00 h
Village Ágora, CAC
FASHION CULTURE PLACE
Enjoy live fashion through an 'alternative runway', a new space dedicated to collections linked to the art and culture of an industrial work. Three designers are in charge of starting this iniciative: Jose Zambrano, Alejandro Sáez de la Torre and Tonuca.
From February 2 to 4, from 11,00 to 13,00 h
FCP of Ágora, CAC
BRUNCH FOR BLOGGERS & STYLISTS
VFW and VLC tendencies organize the second Bloggers asnd stylists meeting where they will debate about fashion, blogs and trends, as well as to share the first impressions on the Valencian runway.
February 3, from 13,30 to 15,30 h
FCP of Agora, CAC.
AWARDS
The distinctions of the X VFW are: prizes for the Best Revelation Models in the Men and Women categories, sponsored by Bobbi Brown; Revlon Professional grants the Prize to the Best Hairdressing style; BMW gives the Best D Zone Designer Award; and a new addition, Peronda ceramics awards the Best Collection Prize. VFW and the Autonomous government will distinguish with the Pedro Rodríguez Prize to the company, entity or person who has contributed more and better to the internationalization of the industry and the design commerce.
NEW FACES/ URBAN RUNWAY
New Faces is a project which relies on the collaboration of the VFW, El Corte Inglés and Levant-EMV that looks for new boys and girls to get on the VFW runway in the younger model parades. The 4 winners receive, besides their participation in D and OFF Zone, photo books made in the Fashion Set from January 28 and 29 as a gift, and for the 10 finalists an online photo book.
VALENCIA FASHION WEEK PARTY
Valencia Fashion Week is more present that ever in Valencia, and it truly extends the runwayover the city, where people lives fashion on its neuralgic points.
The Mya Space ends the day with the parades of the Off Zone from February 2 to February 4. After the last parade of Friday, the 4th, till 23.30 h, the official party for the tenth edition will take place.
Mya (CAC)
EXHIBITIONS
PO VI
The PO Magazine - VFW's Official program - an essential guide to know what is happening AT ANY TIME during these days. It also offers all the current information about trends and proposals from the designers. A consulting tool of great fashionista interest.
TV AND ONLINE PARADES
VFW's runway can be watched from different tv sources. In "televisión a la carte" of www.rtvv.es, in the Generalitat webpage www.gva.es, and especially through Canal 9 TVV, Antenna 3 TV Nova and Popular TV … The best coverage in connections and daily programs about the X edition.
centromodaonline.com
This portal, a pioneer in spreading fashion in Spain, has become since the IX edition the official online portal of VFW. Directed by Pepe Reblet and with a deployment of collaborators in the scene, they will review all the different aspects of the event.
www.valenciafashionweek.com
Exclusive portal and fundamental and essential pillar for the spread of runway related contents: images, press notes, videos, information of activities, collaborations, and more. It also offers the unique BLOGS section.